Winter Stock Take: 4,000 Dots, Counted Twice, Found Zero
The annual inventory goes the way it always does.
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A Case Study in Precision: The Great Skirting Board Incident
A forensic account of one very small red dot and one very large afternoon.
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Internal Memo: The Wall Is Not a Warehouse
A leaked memo about the dot’s storage policy.
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Employee of the Month: A Dot That Never Left Work
We honour the most dedicated member of staff, who is not a staff member.
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FAQ: Can My Cat Catch the Dot If It Stands Very Still?
We answer the questions that arrive in our inbox at 4 AM.
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Customer Story: The Man Who Bought Forty Pointers
A grateful customer explains why he still cannot find the dot.
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The 2026 Beam Range: A Press Release Nobody Asked For
Red Dot Supply Company announces a lineup of pointers that are, in every measurable way, red.
